PROJECT DEVELOPERS

Can your project profit
from an IP or brand?

Know what your IP options are, and unlock that IP for your project now.

CLIENT TESTIMONIALS

DEVELOPERS OF RESORTS, ATTRACTIONS, THEME PARKS, WATER PARKS, FECs

GET IN TOUCH

GET FOUND through the projects you’ve worked on.

Executing an Intellectual Property (IP) licensing agreement for a Location Based Entertainment (LBE) project (resort, attraction, theme park, water park or family entertainment center) requires both specialized expertise and strategic judgment.

Over the lifetime of LBEIP.com, we have seen developers generate billions from securing the right IP under well-structured terms in the appropriate markets. Conversely, we have also witnessed IP projects falter, losing time, capital, and reputation — due to poor IP selection and inadequately structured agreements, often culminating in legal disputes.

In this rapidly growing and evolving sector, success depends on aligning the right IP with the right timing, market and jurisdiction. Missteps in any of these areas can be costly to a developer. Selecting the appropriate IP and structuring agreements effectively can position your project for long-term success and maximize its commercial potential.

GET FOUND at the top of major search engines.

The combined strength of LBEIP.com and themeparX.com and resortX.com lies in their ability to deliver highly specialized, data-driven intelligence across the global location based entertainment and hospitality sectors.

By aggregating real-time project insights and updates for over 15 years, these platforms provide developers, investors and IP holders with a clear view of emerging trends, competitive positioning, and market opportunities. Their comprehensive coverage and industry-focused analytics enable informed strategic decision-making.

Peter Sanderson and Stefan Zwanzger
Kuala Lumpur, 31 May 2016

Peter Sanderson & The Theme Park Guy developed LBEIP.com


Peter Sanderson & Stefan Zwanzger aka The Theme Park Guy celebrate a decade of success with Location Based Entertainment Intellectual Property (LBEIP). They have helped shape the global landscape of location-based entertainment by guiding developers through complex IP licensing, brand extensions, and strategic collaborations.

They are at the forefront of the status of all IP projects (announced & pipeline), which allows developer clients to secure and fast-track their agreements efficiently.

Testimonials

Ben Thompson
Partner & CSO

One of the most fruitful marketing partnerships that we have ever had. The site delivers us substantial traffic every month, with the majority being qualified leads. The team are incredibly responsive, professional and a pleasure to work with.

Kevin Joralemon
Manager, Global Strategy

Incredible for all members of the industry! themeparX and resortX are wonderful resources.

Frequently Asked Questions

We know the formula for a successful IP branded development agreement. Fast track your project IP license agreement with our services:
• IP Project Feasibility Reports
• IP Acquisition Plans
• License Agreement negotiations
• Legal Advisory

Yes, with the right IP, terms and conditions. An IP Feasibility Report will provide an analysis and recommendation of suitable IPs based on the data analysis of your project parameters.

An IP will undertake due diligence to prequalify the project developer and operator before progressing with any negotiations. LBEIP prequalifies developers and operators to fast track IP negotiations.


• immediate recognition & credibility
• increased market penetration
• increase of in-park revenue (Merchandise, Food & Beverage)
• Cross sector marketability

It depends on the IP and intended use of the IP, how many rides or attractions, retail, food & beverage outlets? License agreements include a minimum guarantee and a % of gross revenue – subject to negotiations.

The developer is responsible for the feasibility report, design, planning, construction, marketing, maintenance and operation. All use of properties are subject to licensor's approval.

Unlikely, but possible. There are a number of IPs who have an appetite to invest in a project for equity.

There are many original IP concepts developed for each project typology. IPs are also constantly evolving and developing new concepts. Custom concepts are also available. Contact us to know more.

Yes, subject to availability, terms and conditions.

35 years of combined experience.
Saving our clients from bad IP deals.

Contact us for your initial project IP consultation

Peter Sanderson
Founder
+61 429 367 982
Stefan Zwanzger
Co-Founder
+971 58 550 1226
Caleigh Miller
Operations Manager
+971 58 5221 258

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